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Christine Frye, MBA, CEM

Founder & CEO, CF Strategic Events

Christine helps organizations bring people together through thoughtful, high-impact events—from large-scale conferences and trade shows to community-driven experiences.​

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Christine believes the best events don’t just run smoothly. Events spark connection, energy, and momentum.​​

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Fun fact: Christine live one Metro stop from the Walter E. Washington Convention Center—so she's always close to the action.

A Bit About Me

Christine is a connector at heart, bringing 15+ years of experience across the meetings and tourism industries to CF Strategic Events. Christine specializes in creating memorable experiences and leading teams that bring people together, from corporate events and large-scale association trade shows to convention and visitors bureaus and grassroots community organizing.

 

Before launching CF Strategic Events, Christine built her career managing and producing events across agencies, associations, and service providers. Her experience spans roles with organizations like NTP Events, Surescripts, and the Philadelphia Convention and Visitors Bureau, where she led logistics, exhibitor and sponsor coordination, and on-site execution for trade shows and conferences ranging from intimate gatherings to 40,000+ attendees.

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She founded CF Strategic Events to fuel my passion for social connection. When people gather, meaningful change happens, and I love being the one who brings it all together.

 

Today, she works as a solopreneur, offering fractional event support to association and corporate clients, as well as freelance partnerships with experiential agencies. Her focus is helping teams execute smarter, streamline operations, and deliver high-impact experiences without the overwhelm.

 

She blends street smarts with book smarts, backed by two university degrees, four professional certifications, and ongoing continuing education. She's managed multimillion-dollar event budgets, overseen vendor and stakeholder relationships, and supported everything from sales-driven trade shows to mission-focused nonprofit events. All of this is grounded in 15+ years of hands-on, client-facing event management experience.

 

Originally from Philadelphia, she's called Washington, D.C. home for the past decade. She's located just one Metro stop from the Walter E. Washington Convention Center and is readily available for on-site support for D.C.-based events, with the flexibility to travel globally.

PROFESSIONAL AFFILIATIONS
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The Values That Drive Christine's Work

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Clear is Kind

Christine prioritizes clear, proactive communication so expectations are aligned, decisions are easier, and nothing falls through the cracks.

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Community Building

She believes that events are designed to foster genuine connection—because strong relationships are what make events meaningful and impactful.

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Servant Leadership

A service-first mindset ensures clients, teams, and partners feel supported and empowered throughout the process.

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Continuous Improvement

Ongoing learning and refinement bring fresh ideas and better solutions to every event.

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From Ideas to Impact

Ideas are translated into action, building lasting relationships that drive growth, innovation, and impact.

Start improving your event today with an strategic, values-driven partner

Book a discovery call today to ensure we're the right fit to work together.

A Track Record You Can Trust

Street smarts + book smarts, applied to every event

Trade Show Management Pro 6 Years

In-House Corporate Meeting Planner
2 Years

US Federal Government Virtual Event Producer 
2 years
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Convention & Visitors Bureau Specialist 

5 years

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Professional Education

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  • Led end-to-end planning for 15+ association trade shows annually (2,000–15,000 attendees)

  • Produced large-scale events up to 300,000+ square feet

  • Advised clients on sales strategy, marketing campaigns, and revenue growth (sponsorships, exhibits, lead generation)

  • Managed budgets, vendor RFPs, and travel logistics

  • Guided clients through COVID cancellations and successful transitions to virtual events 

  • Managed logistics for 20 annual trade show exhibits, from tabletop displays to 40x40 double-deck booths

  • Planned and executed customer events (100–200 attendees), overseeing venue selection, hotel contracts & room blocks, A/V, catering, and email marketing

  • Coordinated high-level Advisory Council meetings with executive stakeholders and VIP guests

  • Produced 20 webinars annually across multiple digital platforms

  • Improved internal processes to increase efficiency and streamline event execution

  • Produced webinars, town halls, and multi-day virtual conferences for U.S. federal agencies 

  • Delivered white-glove service to meeting planners hosting conventions in Philadelphia, from 200-room programs to 20,000-room citywide events

  • Promoted Germany as a leisure destination to West Coast U.S. travel trade on behalf of the German National Tourist Office

  • Gained experience with leading destination organizations, including the Philadelphia Convention & Visitors Bureau and Destination DC

  • MBA in Executive Leadership, James Madison University

  • Certified Exhibitions Manager (CEM), IAEE

  • B.S., Tourism & Hospitality Management, Temple University

  • Completed 1,000+ hours of hands-on event industry experience prior to graduation

Take the First Step Towards A Seamless Event

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